Paid Advertisement | Even though this book was written over twenty years ago, it is still relevant today. The book provides some basic insights into how to see customers. It asks the reader to take a look at their business through their customers’ eyes. The book is easy to read and contains some interesting anecdotes from well-known businesses and business people. If you are looking to improve the customer service at your organization, this book is one you should read. If you are wondering why your business is not doing all that it can, financially speaking, perhaps you need to read this book as well. The bottom line: Anyone interested in customer service should read all they can AND talk to their customers. |
Business advice and interesting stories about business.
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31 January 2012
Book Review: The Customer Driven Company
Book Review Policy
My policy on book reviews is to give you my honest opinion of the book. From time to time publishers will give me a copy of their book for free for the purpose of me reading the book and writing a review. The publishers understand when they give me the book that I am under no obligation to write a positive review.
If you will look at all my reviews, you will see that there have been occasions when I have written a negative review after having been given a book.
I often provide links to books on Amazon.com where you can purchase books and help support the continued operation of this blog. However, I strongly encourage you to check out your local library. Many libraries now offer electronic borrowing for free.
I am disclosing this in accordance with the Federal Trade Commission's 16 CFR, Part 255
I obtained this book through the Wharton County Library. whartonco.lib.tx.us
Disclaimer
The opinions or advice listed in this blog or website should be used as a place to start only. It is not a substitute for the use of a professional.
Please be sure to consult your attorney and/or accountant with any specific questions.
There is no one right answer to any business question that will cover all circumstances.
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