This book takes the reader through a series of
different stories of businesses that have done business the virtuous way and
have prospered because of it or in spite of it depending on your view. The book
tells us stories of Tyson Chicken, Chik Filet, Wal-Mart and a few others and
how they fared because of this. In some cases, the original fallout was intense
and caused the company undue hardship. In the end, the companies emerged
stronger and better than they had been before the problem occurred.
In some instances,
like ServiceMaster, there was no moment of truth where a decision to do the
right thing had to be made. In these circumstances, the company simply had a
policy of do the right thing always. The company's history will show, in each
case, how the company was able to weather bad economies and come out on top
because of the "Spiritual Capital" the company had built up along the
way.
This book is very entertaining to read. The
author has a style that keeps the reader interested throughout the book. The
stories are interesting and the information is presented in such a way that it
isn't jargon intense. The reader is drawn into the stories and is left wanting
more.
Book Review Policy
My policy on book reviews is to
give you my honest opinion of the book. From time to time publishers will give
me a copy of their book for free for the purpose of me reading the book and
writing a review. The publishers understand when they give me the book that I
am under no obligation to write a positive review.
If you will look at all my
reviews you will see that there have been occasions when I have written a
negative review after having been given a book.
I often provide links to books
on Amazon.com where you can purchase books and help support the continued
operation of this blog. However, I strongly encourage you to check out your
local library. Many libraries now offer electronic borrowing for free.
I am disclosing this in accordance with the
Federal Trade Commission's 16 CFR, Part 255
I obtained this book from BookSneeze.
This did not influence my opinion or review in anyway.
Disclaimer
The opinions or advice listed in this blog or website should be used as a place to start only. It is not a substitute for the use of a professional.
Please be sure to consult your attorney and/or accountant with any specific questions.
There is no one right answer to any business question that will cover all circumstances.
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