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Welcome

Ever notice that the world is full of experts who have never actually done what they are "experts" at?

Many a business professor has never actually managed a business. Most business courses stress defining business terms but never actually teach the concepts of running a business.

This blog hopes to teach some of the terms and, at the same time, give some examples and lessons on running a business.

There will also be reviews of books on business listed here. Sometimes companies give me books to review. Regardless of where I get the book to review, I will give my honest opinion. If I was given the book to review I will always disclose that in the review.

I seek to start posting on 02 January 2012. Some of the posts will be recycled from some of my other blogs.

The reader should know that there is no one “Right Way” to conduct business that will apply in all situations. This blog is meant as a place to start. It is hoped that you will perform further research and consult professionals experienced in your particular business before making any important decisions.



22 August 2018

Guest Post: By Choosing To Understand And Embrace Change, We Can Control It To Our Advantage

The following is a guest post.  This post does not necessarily reflect the views of Suzanne and David E. McClendon, Sr. or Manian Debil Productions.


By Choosing To Understand And Embrace Change, We Can Control It To Our Advantage

Morristown, TN, August 21, 2018 ― We are all affected constantly by change—and whether it's positive or negative change, our first response is usually fear. We fret over what this change will mean for us, and set up all sorts of scenarios in our mind of its possible outcome. But the truly successful men and women in business have a good understanding of change and use it to their advantage. If we continually avoid change, we stay in a rut and lose control of our life because we will have lost our freedom.



Ralph Masengill's latest book,
Conquer Change and Win,  is the result of forty years of experience as a consultant, coach, advisor and public relations strategist, observing change and showing business leaders that embracing and understanding positive change is the guaranteed way to effective quality improvement and substantial profit enhancement. Out of this experience Ralph learned that successful people share certain traits: they are willing to take a calculated risk and endorse positive change, and they have learned how change affects their emotions and how to overcome this fear.

Masengill speaks from wisdom learned over his vast career, infused by an ethics-based value system of helping others and the community. While his own life has had its share of personal challenges, tragedy and triumph—his professional career has been defined by great success. In fact, Masengill Marketing Associates has been the recipient of over 850 national and regional advertising and marketing awards. In Conquer Change and Win, this best-selling author gives readers an easy-to-follow book, peppered with humor, that includes clear charts and graphs to illustrate important points.

Masengill's quote says it all: "Quality, like the flu, is catching. The more you are around it, the more you will see the advantages and want to be a part of the quality process. In other words, quality begets quality.”

Ralph Masengill is a graduate of the University of Tennessee and his postgraduate work includes the Dr. W. Edwards Deming course on quality and quality management. He and his wife Dianne live near the Great Smoky Mountains in East Tennessee, where he enjoys woodworking, oil painting, sailing and helping with his favorite charities in his spare time. They have four grown children, two dogs and a cat.

For more information on the author or his book, please visit http://masengill.com.

Conquer Change and Win
Available at all fine bookstores, the author's website, and Amazon.com and Kindle.
ISBN:  978-1515191872




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Other posts you will love:
Our Book Review of Conquer Change and Win

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Please be advised that all the information in this course is provided to educate, enlighten, and broaden your views in life.  The information provided is not a substitute for medical, legal, dietary, financial/accounting, or religious professionals.   Always consult a professional before you act on any of the information you find in this course. 


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Disclaimer: The opinions or advice listed in this blog or website should be used as a place to start only. It is not a substitute for the use of a professional.

 Please be sure to consult your attorney, accountant, and/or other professionals with any specific questions. There is no one right answer to any business question that will cover all circumstances.


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